Euro 2025: Affiches Tourbillon Completes

PETER

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Post on Dec 17, 2024

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Euro 2025: Affiches Tourbillon Complètes – My Wild Ride Designing the Posters!

Hey everyone! So, you wanna know about the Euro 2025 posters? Let me tell you, it was a wild ride. I mean, designing the complete set of affiches for a major tournament like that? It's not exactly a walk in the park. Seriously, I almost pulled my hair out a few times.

The Initial Brief: A Tornado of Ideas

The initial brief from UEFA was, shall we say, ambitious. They wanted something completely different, something that captured the energy of the tournament, something… iconic. Easy peasy, right? Wrong. I spent weeks just brainstorming, filling notebooks with sketches, trying to capture that feeling. I had a whole wall covered in different concepts. I even tried using AI art generators, which initially produced some...interesting results, to say the least! Let's just say some of those early attempts ended up in the digital trash bin.

My Biggest Mistake (and How I Fixed It!)

One of my biggest mistakes? I got way too attached to my initial concept. It was all about dynamic lines and vibrant colors, representing the fast pace and excitement of the game. It looked amazing, to me. But feedback from the UEFA team pointed to it being too busy. I knew they were right, but my ego was bruised. I spent a few days sulking, seriously. Then I remembered something my mentor once told me: "Don't fall in love with your first idea." I took a deep breath, scrapped it all, and started again.

The "Aha!" Moment: Finding the Perfect Style

This time, I focused on simplicity. I started playing around with different fonts, incorporating iconic imagery, like the actual Euro 2025 trophy itself. I simplified the color palette, focusing on bold, primary colors. It felt...right. It felt clean. And that’s when it hit me. The poster needed to convey the excitement of the tournament without being overwhelming. It needed to make people feel something.

Actionable Tips from My Euro 2025 Poster Journey:

• Client Feedback is King: Seriously, don't ignore it. Even if it hurts your feelings. I learned the hard way.
• Embrace Simplicity: Sometimes, less is more, particularly in poster design. You don't need a million flashy elements. Simplicity helps with clarity and memorability.
• Iterations are Your Friend: My initial design sucked. That’s ok! It's all about that iterative design process. Keep experimenting!
• Find Your Style: Design is so subjective. There is no one right answer. What works for one person might not work for another. Do what you do best, but listen to client feedback!

The Final Product: A Collaboration

The final posters are a result of tons of collaboration with the UEFA design team. We bounced ideas back and forth, refining the designs until we all felt they perfectly captured the spirit of Euro 2025. They aren't just posters; they’re a testament to teamwork and the power of perseverance. They are complete. They're visually striking, memorable, and most importantly, they reflect the excitement and passion of the tournament itself. And you know what? I’m insanely proud of them.

I hope my experiences help you in your own design endeavors. Good luck and remember: even when it gets tough, never give up! You got this!